When my colleague, boss and friend Felix Robitaille asked me to participate in the XRM Vision blog, I was immediately drawn to use humor and simplicity as a means of sharing my thoughts and my experience of CRM. My first set of articles, will introduce the twelve chapters based on the story of CRM through my own interpretation of the facts.
Chapter 1: The Housekeepers
Chapter 2: Industrialization
Chapter 3: The Rolodex:
Chapter 4: Relational database
My interpretation of the facts does not end here… The next four chapters will be following shortly. In the meantime, here is a question for you to answer: What was your first encounter with CRM?
I am curious to know your perceptions of the facts!
The story of CRM through my own interpretation of the facts. (Part one)
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