CRM

Cloud or On-Premise

Is the cloud safe? Myths and facts.
by Cindy Honoré • 28 August 2020

Cloud technologies have been embedded in businesses for years now. However, many managers are still reluctant to make the leap. As the pandemic increases reliance on remote work, the benefits of a cloud computing platform are undeniable: data is accessible anytime, anywhere. But what about the disadvantages? What about data security in the cloud? What […]

Using business intelligence to acquire a single version of the truth

Using business intelligence to acquire a single version of the truth
by David Brochu • 14 August 2018

In 2015, a Forrester survey asked the following question; “What are the biggest obstacles encountered by your company when wanting to improve your customer management skills?” This survey was answered by 251 professionals working on a CRM project over a period of 3 years. And among the various CRM obstacles mentioned in the response choices, […]

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